What difficulties does smart farmers market solve for traditional farmers market?
1.Trust between consumers, merchants and the market
After the market transformation, all kinds of information are transparent and open, and the price is clearly marked, which solves the problems of short-weighted and malicious price gouging, and improves the trust between consumers and merchants and the market.
2.Operational issues which difficult to manage
After the transformation, the market relies on the visualization and informatization of the smart market manage
ment system platform, the traditional agricultural trade are relying on manual statistics, and now through the visualization of data in
formation, summary, analysis and judgment, such as management of merchants, management of dish items, management of prices, etc., greatly improve the management and operation efficiency of the entire farmer’s market.
3.Food safety traceability, supervision and protection are difficult
Food safety in the traditional farmers’ market has always been a difficult problem to solve, but in the smart farmers’ trade market, whether it is supply circulation, or other transaction consumption links, they are summarized in a big data center, networking sharing, transparent publicity, relying on the searchable smart farmers’ trade traceability system, so that the market’s food safety supervision, forming an organic whole that is “interlinked and tracked layer by layer”.
4.Information asymmetry, poor experience and other problems
Relying on manual statistics, it is tedious and inconvenient, however relying on big data, it is effective collection and intelligent recording, supply information, transaction information, market information, etc., can be queried with one click, and some farmers’ markets have established Internet + shopping channels, online shopping and offline distribution, bringing a more convenient way of life.
